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Pelorus marketing solutions. High value, low cost advertising and marketing support for small to medium sized European businesses. Consultancy, market analysis, copywriting and design, media evaluation, marketing project management.

Founded in 1997, Pelorus Marketing Solutions is a progressive Scottish corporate communications firm dedicated to assisting small to medium-sized companies take their businesses to the next level of success.

We specialise in providing strategic marketing, planning, design and implementation to help you build your brand, reach your target markets and enhance public awareness of your products and services.
November 2014

Identifying marketing communications in video blogs

Marketing communications must be obviously identifiable as such regardless of the medium in which they appear, this includes on digital media platforms. Recent rulings by the Advertising Standards Authority on a series of Youtube ads provide useful pointers on identifying ‘marcoms ‘in video blogs. Read more about it HERE.
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